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Convention & Visitors Bureau Report 9/21/2020
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CVB Initiatives:
• Hosted Capital City Corvette Club for a Mini Herbal Cocktail Trail event on Saturday.
• Marketing/Media impressions so far this year is approx. 11.6 million. This does not include social media.
• Created sample itineraries for group tours.
• Pies in the Park (virtual edition) to take place the week of Sept 28-Oct 4. This will be a social media event/campaign designed to highlight local pizza establishments for extra promotion. A blog about the event was also created and will be available on the Visit Gahanna website.
• Made updates to Visit Gahanna and Creekside Blues and Jazz Festival websites.
• Preparing to launch the Fall edition of the Herbal Cocktail Trail on Oct. 1. Six restaurants are participating including the new Edison Brewing.
• Assisting with the marketing and promotion of Gahanna Sanctuary Day taking place on Sunday, Sept. 27.
Herb Center Initiatives:
• Four classes have been held and were all either sold out or nearly sold out. They were: Herbal Folklore, Edible Ohio Natives, Herbal Technique, and Fall Plant Study.
• Ghost Tours are being offered on Friday evenings in October and two dates are already sold out.
• Ohio Herb Center Facebook page has reached 2,193 people in the last month (with no paid advertising) and following on Instagram has increased 6 percent since August.